juicy content blog

4C fren(ly) travel must-haves

we’re catching flights, not feelings this summer! so you know we had to made sure our 4C frens were ready. from moisturized kinks to beating the heat, we got you...

It’s a Hot Girl & a Soft Girl Summer

let the summer activities commence because the girls are officially outsiiiiide! the sun is out & the fros too! some of us are outside outside having hot girl summers &...

6 Tips for Juicy Summer Kinks

summer is here with hotter temperatures. we’re here for sunny days, pool parties, and being outsideeeee! that’s why you gotta make sure your kinks are moisturized & too juicy for...

The Emancipation of Black Hair

hey fren! have you ever felt held hostage by your kinks? are you scared to get braids because you're afraid to lose your edges? are you scared to try a...

7 Reasons Your Twist-out is Failing

hey frens, we know that your natural hair journey isn't always easy, especially for us 4C girls - and perfecting your twist out seems to be that one hairstyle that can be...

5 Mental Health & Wellness Resources for Black Women

it's still Mental Health Awareness Month, and we want to make sure you're good fren! We hope you are healing, happy, and full of joy despite all the things happening!...

4 Tips To Avoid Becoming a Product Junkie

fren, we know you may be tempted by all the products out there that make all the promises for longer stronger hair. we know it's a slippery slope to becoming...

The Ultimate 4C Hair Detangling Guide

we know the feeling sis. it's Sunday. your hair has been in a puff ALL week and it's time to wash your mane. stop dreading wash day and get into these...

New Year. Same Me. Better Habits

happy new year, fren!! if we are being honest… we are over the new year, new me. just because we are walking into a new year, doesn’t mean that you...