4C ONLY | Too Soft Leave-In Conditioner

Too Clean Shampoo:

we recommend starting with hair soaking wet. hair sectioned in twists. apply shampoo directly to scalp. massage shampoo into scalp thoroughly, then work shampoo down hair shaft. rinse out with warm water. repeat up to 1x only if necessary.

BOOM. kinks are now gently clean. time for the Too Thicke™ Deep Conditioner.

Too Thicke Deep Conditioner:

start with clean, soaking wet hair. we recommend our Too Clean™ Shampoo to cleanse kinks. section hair, scoop out the deep conditioner and work it in. detangle hair with fingers, or your fav detangling tool. allow deep conditioner to sit for at least 15 minutes, with heat. do not leave this product in hair for more than 1 hour. rinse out with warm water.

the results? juicy kinks that come through drippin’.


Too Soft Leave-In Conditioner:

got drippin’ kinks after the Too Thicke™ Deep Conditioner? sweet. apply leave-in conditioner to hair strands. we recommend working in sections. make sure each piece of hair is coated with leave-in conditioner. remember to put some extra respect on those ends.

feel that softness? good. she’s ready to style.

*fun fact: you can use this product as a heat protectant for your blow drying and blow outs too. :-)


Too Slick Styling Cream:

use this after our Too Soft™ Leave-In Conditioner. on soaking wet hair, add the styling cream and braid/twist each section. re-hydrate some sections with water if they are too dry by the time you reach them. NEVER apply products to dry hair. once done, let hair dry for a full 24 hours. yup, a full day. after it’s 100% dry, CAREFULLY unravel for minimal frizz.

and voíla, soft, poppin’ kinks that last for days.

Too Clean Shampoo
aloe vera for a moisturizing cleanse

Too Thicke Deep Conditioner
slippery elm to easily detangle kinks

Too Soft Leave-In Conditioner
squalane to protect and add shine

Too Slick Styling Cream
carnauba wax for soft hold with less frizz

Yes, we wouldn't dream of serving 4C women and being anything else.

yep! we only use natural and/or organic ingredients. we keep our labels simple, so you can understand exactly what's on your hair.

approximately 12 months.

no, these are water-based products, and as such, include a preservative.

Use this to answer some common questions you hear from your customers. You could discuss product details, size fit, shipping policies, or anything you think would help merchants make an informed decision about your products. This section will appear across all products.

optiphen PLUS. optiphen Plus is a paraben-and formaldehyde-free preservative system that is ideal for products with a lower pH system. optiphen Plus is an ISP patent-pending liquid preservative formulation featuring an innovative blend of phenoxyethanol, sorbic acid and an emollient base that is ideal for slightly acidic personal care products requiring broad-spectrum protection.the combination of all three ingredients offers effective protection against bacteria, yeast and mold growth while imparting emolliency.

ingredients may have been derived from corn, soy, wheat, and/or nut products. they may have also been produced in a facility that makes those products. we recommend conducting an "area/patch test" as described below. area/patch test this test allows you to test a small area of your skin for 24 hours before applying the treatment to a larger area. we recommend rubbing the 4C ONLY mixture on the skin near your elbow, covering it with a bandage for 24 hours and if there is no allergic response (redness, itchiness, swelling) then apply the treatment as directed in the instructions. if you have an allergic reaction, we do not recommend the use of 4C ONLY and suggest that you seek a medical professional’s consultation.

4C ONLY processing and shipping policy:

processing time

please allow up to 5 business days (not including weekends or holidays), for us to process your order. we hand-craft all of our products with high-quality ingredients, and these take a bit longer to prepare.

shipping time

after your order has been processed, please give us 2-5 additional business days (not including weekends or holidays) for your 4C ONLY package to arrive!

*possible carrier shipping delays: during the holiday season or COVID-19 things can get really busy for shipping carriers. so you may experience delays that are not our fault. we’re happy to help you navigate these if you can’t reach the shipping carrier for updates.

oof. 😓 we’re sorry fren, we do not yet ship internationally.