join the challenge!

we're starting December 10th!

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JOIN THE CHALLENGE BELOW

oops! the challenge sign-up is over, fren!

JOIN THE CREW



4C ONLY Twist Out Challenge


learn how to retain moisture and make your twist out lasts up to 7 days

WITHOUT adding more product






plus, it's FREE to join!

🎄❄️ are your kinks & coils holiday-ready? 🎄❄️

4 reasons to join the challenge


1) ✨ learn tips & techniques from your coil coach

2) ✨ meet new 4C frens who also have 4C hair

3) ✨ learn how to get a twist-out that lasts

4) ✨ fall in love with your beautiful kinks & coils



it's going up with the 4C frens!

join a community of coily-haired women who are waiting to encourage, educate, and celebrate you!

⬇️ our secret to achieving a bomb twist-out ⬇️

achieve your BEST twist-out in ONLY 7 days!


we feel you, fren! you're tired of going on Youtube and seeing "4C hair tutorials" of someone that doesn't have 4C hair.


that’s why we made this 7 day challenge. so that you can learn all about the beautiful 4C Hair you were blessed with and how to care for it.


with the help of your coil coach and 4C frens, you will learn tips and key techniques to achieve your best twist-out that will lasts up to 7 days!


so don't make it hard, when it's just too easy!


all you need is the Too Easy Collection to get started. plus, we're treatin' you to 15% off plus free shipping!

get your Too Easy Collection for 15% off when you join the Twist Out Challenge



the Too Easy Collection, which includes:


Too Clean Shampoo- luxurious and creamy, this shampoo leaves hair smelling sweet and fruity.


Too Thicke Conditioner- this conditioner makes detangling super easy with plenty of slip.


Too Soft Leave-In Conditioner - for long-lasting, deep conditioning, use this leave-in conditioner.


Too Slick Styling Cream- thick and rich, this lux styling cream helps maintain styles longer and controls frizz.


join us, fren! ⬇️⬇️⬇️

here's how it works:

join us everyday in our facebook group for check in's from

December 10th - December 16th

day 1 - saturday

Twist Out Challenge Kickoff

let's set the tone for why we're here and what we're going to achieve!

day 2 - sunday

Wash Day LIVE - we'll walk through step by step the technique and tips on how to achieve your perfect twist-out

day 3 - monday

Defining the Twist Out: the take down - how to perfect your take down for optimal definition.

day 4 - tuesday

Maintain the Definition: we're reviewing how to keep the party going with your twist out - moisture, and elongation

day 5  - wednesday

LIVE chat w/ a Stylist - let's review healthy hair tips for 4C hair maintenance and debunk a few hair myths while we're at it!

day 6 - thursday

Self-care: we're professing our love for our kinks & coils and setting affirmations

day 7  - friday

Final Check-in: we're reviewing and recapping our learnings and announcing our very special ultimate 4C bundle giveaway winner!

get 15% OFF 4C ONLY when you join!

keep it thicke. keep it juicy. keep it soft.